Evaluation Task 2:

How does your media product represent particular social groups?

From first glance of my magazine, it's quite apparent to see that it's aimed at a fairly young audience, roughly of 15-26 years of age, it looks fairly 'boyish', however you can see that it could also appeal to certain girls with that kind of music taste. 

The stance of my cover artist, is one of high profile, yet still with a slight naivety about them. This once again relates to all of my target audience, as a girl would like to see lads, of a similar age on the front cover, and a lad wouldn't particularly want to see a 'girly' girl wearing pink with white ribbons in her hair on the front cover, they'd want an inspirational icon to be looking up to as a role model, in terms of appearance, personality, musical taste etc. 

My colour scheme, which was changed at the last minute, [explained in another post] was Red, White & Blue. This in the end showed Britishness to the cover band. The red was the main colour for my magazine, red relates to elements of danger, which could be due to being rebellious, and the audience may see that, and think that's what I want to be like as a young adult/teenager. Red also relates to rock, however the white and blue, tone the red down, and maybe hint at a more subtle version of rock, indie. I believe that the colours worked well, as it showed not only the masculine side to the magazine, but the red could also have connotations of love and this would generally entice also the female audience. 

The content of my media product also was used to represent particular social groups. My content included Reviews of new releases, keeping the youth of today well informed of what's the newest thing out there and also if it's actually anygood. Further content included Festival news, which is something that my target audience, 15-26 would be very interested in, as it's more than likely that festivals are something that they would want to be getting into as young adults. My magazine also provided information on 'what's on' in terms of gigs, this is also something that the younger audience would be extremely interested in, due to them often going to gigs around the country.

There's obviously some similarities and differences between current artist, Bombay Bicycle Club [left], and my band, The Antidotes [right]. The age straight away is similar, and both bands would have the same audience in that way. I would say that my band are dressed slightly more in a mature way, looking clean and tidy, this gives the feel that they know exactly what they're doing, what their aims are etc as everything is bold and clear. I would say that both bands show naivety within their poses, I chose Dan, the lad furthest on the left of my band, to be the young, naive looking member, and I think once again with Bombay Bicycle Club, the lad furthest on the left with his hood up looks as if he's just taken back by all of this big attention, and is slightly naive to everything. I also paid a lot of attention to detail, even in terms of hair cuts with my band. I wanted one of them to have a striking 'out there' look, with Pat, the furthest on the right of my band having this look for my pictures. I had someone in a hat, Dan, to once again show that they weren't entirely confident or sure about themselves, and perhaps liked to stay away from the media hype, and just cover up. Finally, I wanted one of my members to have the rough, ready look. Miles pulled this off well I believe, as he was portrayed as being the lead singer in my band, The Antidotes, and he gave the impression that he was all about the music, and wasn't bothered about how is hair looked etc.